Sponsor or Advertise

Sponsor Berkeley Playhouse’s 26/27 Season

Berkeley Playhouse sponsorship is a great way to get your business seen by an array of customers. Our audiences are diverse in age, gender, and ethnicity, and are eager to shop local in Berkeley or surrounding cities. Berkeley Playhouse welcomes around 6,500 patrons per show in the season.

Season sponsors receive:
Tier 1: $1,900

One half-page horizontal ad in the 4 MainStage season playbills AND in the YouthStage Spotlight Show playbill

Your business’s name and logo prominently displayed in print playbills for all five of the season’s musicals, on the homepage of Berkeley Playhouse’s website, and in the theater lobby

Your business listed as a season sponsor in pre-show announcements

Four complimentary tickets to each production in the season

Four complimentary drink vouchers to each production

Tier 2: $2,900

All of the Tier 1 benefits, PLUS:

Social media shoutout (1 during the season – time slot decided by sponsor)

2 additional complimentary tickets to each production in the season

2 additional complimentary drink vouchers to each production

Tier 3: $3,900

All of the Tier 1 and Tier 2 benefits, PLUS:

Eblast shoutout (2 during the season – time slot decided by sponsor)

2 complimentary tickets to special events as determined by Berkeley Playhouse

Website Logo Specs: Your business’ logo should be at least 300 pixels, can be in color or b/w, and a transparent background is ideal. Please submit as a PNG file, and include the website url to be linked with.

The 26/27 Season

Legally Blonde the Musical
Begins Sep 11, 2026
Disney’s Frozen
Begins Nov 13, 2026
Come From Away
Begins Feb 19, 2027
Shrek the Musical
Begins May 21, 2027
Spotlight Show: Hadestown Teen Edition
Begins Jul 10, 2027
Ready to become a sponsor, email Anna Hecht, Director of Marketing.
To inquire about In-Kind and Premier Sponsorships, email mike@berkeleyplayhouse.org.

Advertise with Berkeley Playhouse

Berkeley Playhouse playbill advertising is a great way to get your business seen by an array of customers. Our audiences are diverse in age, gender, and ethnicity, and are eager to shop local in Berkeley or surrounding cities.
With the purchase of a playbill ad, your business and logo will also be featured on our website. Full-season advertisers will also have their business’ logo displayed in our lobby. All advertisers will receive two complimentary tickets to each show you advertise in.

View the 26/27 Season Ad Sheet

AD Rate Totals

Full Page
  • 4 Shows: $1,200
  • 3 Shows: $1,295
  • 2 Shows: $1,330
  • 1 Show: $1,450
1/2 Page
  • 4 Shows: $860
  • 3 Shows: $905
  • 2 Shows: $950
  • 1 Show: $590
1/4 Page
  • 4 Shows: $500
  • 3 Shows: $530
  • 2 Shows: $590
  • 1 Show: $625

AD Sizes & Specifications

All advertisements must be sent as pdf or jpg files and need to be at least 300dpi resolution. Ads can be in full color or black and white.
1/2 Page
5.5” hz x 4.25” vt +.125” bleed
1/4 Page
2.5” hz x 4” vt +.125” bleed
Full Page
5.5” hz x 8.5” vt +.125” bleed
Ready to book ad space, email Anna Hecht, Director of Marketing.